AppSumo
Software & Utilities / Software & Apps

AppSumo

Lifetime software deals from a marketplace trading since 2010, with Select listings vetted by its own team and a 60-day refund window on most deals. Explore now.

9.4
ExceptionalOur score / 10
10% OFF

Price history

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At a glance

Best for
Paying once for small-business software
Standout
Lifetime deals, Select listings vetted by its team
Returns
60 days from purchase on most deals
Pricing model
Lifetime deal; optional Plus membership
Customer rating
3.6 on Trustpilot (1,511)
Compare AppSumo side by side →

Pros

  • Trading Since 2010: AppSumo has run lifetime software deals from Austin, Texas since 2010 under Sumo Group, Inc., and told CNBC it turned over about $80 million in 2023.
  • Sixty Days To Change Your Mind: Lifetime deals typically carry a 60-day refund window running from the purchase date, claimable for any reason or none at all.
  • Real Money Off Working Tools: Current listings include TidyCal at $29 against $144, SocialBu at $49 against $190, DigiParser at $69 against $232 and Sinosend at $59 against $108.

Cons

  • A lifetime deal lasts the lifetime of the product rather than yours, which AppSumo states plainly in its terms, so look for the Select badge and treat each purchase as a bet on that vendor.
  • We Got Your Back cover runs 12 months for regular buyers and 24 for Plus Pro, paid in store credit, so redeem and test a tool in the first weeks rather than stockpiling codes for later.

The Verdict

What sets AppSumo apart is a marketplace where small software gets sold once instead of billed monthly: AppSumo trades as Sumo Group, Inc. from 1305 East 6th Street in Austin, Texas, founded by Noah Kagan in 2010 and still run by him. Vendors launch time-limited campaigns selling lifetime deals, bought either as stackable codes or as single-step licences, with tiers setting the quota you get. AppSumo also builds its own products under the AppSumo Originals banner, currently TidyCal, BreezeDoc, SendFox, KingSumo, FormRobin and Million Dollar Email Templates 2.0. Listings are graded Select for products hand-picked and vetted by the team, LaunchPad for products with early traction and light vetting, and Radar for brand-new tools scanned for safety but not fully vetted. Prices sit where a month or two of a subscription usually lands. Current deals include TidyCal at $29, PlugThis AI and Livid at $39, SocialBu, WarmySender, MiroMiro and Scribeist at $49, Brandolia at $55, AdaptlyPost, Sinosend and FeedBoss at $59, Flow AI, Nuwtonic SEO, DigiParser and Tough Tongue AI at $69, AIWriteBook at $79, TeliportMe at $89 and Friday Code at $139. AppSumo Plus is $99 a year, $12 a month or $199 a year for Plus Pro, adding 10% off every order, a free KingSumo and SendFox licence, early and extended access, and longer cover. The reservations are structural rather than hidden. AppSumo's own terms define a lifetime deal as lasting the lifetime of the product, and its buyer reviews carry documented cases of tools being sunset, rebuilt as paid subscriptions, or narrowed in scope after purchase. Refunds run 60 days from purchase rather than from redemption, and the We Got Your Back guarantee gives Plus members full store credit for Select and LaunchPad products for 12 to 24 months, while non-Plus buyers get 50% credit on Select products only within 12 months, claimed within 30 days of a closure announcement and paid in credit rather than cash. Trustpilot reads 3.6 across 1,511 reviews on a claimed profile, BBB rates Sumo Group C- and unaccredited with eight complaints in three years, and trade coverage in February 2026 reported revenue down around half across 2024 and 2025. Made for founders and small teams who would rather pay once than subscribe: Select listings are vetted by AppSumo's own team. The 60-day refund window starts at purchase, so buy Select, redeem early, and explore now.

Lifetime Software Deals From One Marketplace

AppSumo is operated by Sumo Group, Inc., 1305 East 6th Street, Suite 3, Austin, Texas 78702, founded by Noah Kagan in 2010; Kagan remains chief executive. Vendors run time-limited campaigns selling lifetime deals, purchased as codes, which can be stacked to unlock a higher plan, or as licences, which redeem in a single step and are upgraded or downgraded instead. AppSumo also publishes its own products as AppSumo Originals: TidyCal, BreezeDoc, SendFox, KingSumo, FormRobin and Million Dollar Email Templates 2.0.

Current deal prices include TidyCal at $29 (regular $144), PlugThis AI at $39 ($129), Livid at $39 ($120), SocialBu at $49 ($190), WarmySender at $49 ($179.88), MiroMiro at $49 ($199), Scribeist at $49 ($120), Brandolia at $55 ($150), AdaptlyPost at $59 ($190), Sinosend at $59 ($108), FeedBoss at $59 ($118), Flow AI at $69 ($960), Nuwtonic SEO at $69 ($1,200), DigiParser at $69 ($232), Tough Tongue AI at $69 ($144), AIWriteBook at $79 ($144), TeliportMe Virtual Tours at $89 ($360) and Friday Code at $139 ($299). AppSumo Plus is $99 a year, $12 a month, or $199 a year for Plus Pro.

Listings are graded in three classes. Select products are described by AppSumo as hand-picked and vetted by its team for usability and functionality, and carry a Select badge. LaunchPad products have early traction and have been lightly vetted for accuracy and confirmed to work for early users. Radar products are brand new, scanned for safety but not put through a full vetting process. Licence tiers set quotas rather than plans: on one current listing, Tier 1 at $49 covers 10 tracked prompts and 240 AI credits, rising to Tier 4 at $499 for 100 prompts and 1,500 credits.

AppSumo's terms describe lifetime deals as giving access for the lifetime of the product, and state that they typically carry a 60-day refund period beginning on the day of purchase. Refunds go to the original payment method, with AppSumo Credits offered as an alternative on eligible purchases at one credit to the dollar; credits are not exchangeable for cash, and AppSumo reserves the right to limit refunds on accounts with elevated refund activity. The We Got Your Back guarantee covers product closures announced within the cover period, claimed by emailing support within 30 days of the announcement: Plus members receive 100% store credit on Select and LaunchPad products for 12 months, or 24 for Plus Pro Annual, and non-Plus buyers 50% store credit on Select products within 12 months. Trustpilot shows 3.6 across 1,511 reviews and BBB rates Sumo Group, Inc. C-. It suits buyers who would rather pay once than subscribe and will test a tool inside the refund window; look for the Select badge and explore now.

Why you can trust these picks

  • 1 productReviewed, not repostedEach one written up by someone who used it — never rewritten from a manufacturer’s page.How we test
  • Never paidNo bought placementsNo brand can buy a spot, a score or a ranking. Not for any price, on any page.Editorial policy
  • Live pricingDeals checked before listingCodes are tested and offers verified, so nothing here sends you to an expired page.See live deals
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Straight answers

About this review

How this was written, who paid for what, and how the verdict stays independent.

Is this AppSumo review sponsored?

No. AppSumo did not pay for this write-up, see it before publication, or have any say in the verdict. If we earn anything it is a commission after you buy, and it comes out of the merchant’s margin rather than your price.

How was the AppSumo assessed?

By using it and by checking the claims made about it against what it actually does. Where our time with something has been limited, the review says so rather than implying more testing than happened.

What else have you reviewed in Software & Utilities?

Everything in Software & Utilities sits in the review library, where you can filter by budget and sort by rating, price or how recently it landed.

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Yes — when a product changes, when a price moves for good, or when we get something wrong. Corrections are made on the piece itself with a note saying what changed.

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